Marketing training - Cultivate lead script/Get email

Use this script when calling people back on the phone. You may need to alter it slightly according to the exact nature of the call.

Hello, this is ______________, I'm a recruiting assistant with a _________ company and I was just returning a quick call here about work or business.

I was just calling back to see if maybe you still had an eye out for ways to make some extra income?

And once again, my name is __________, may I ask your name.

Great, now unfortunately, I have a lot of people to get back with today, so if it's ok with you, I can just send you a little info you can look at on your own time if you have fax or email...?!"

"Ok, great, where would you like me to send that to?"

Ok ________, make sure you check your junk mail if you don't see the information right away. In the meantime, you can get more information online or by simply listening to a short recorded message about the program...and I can give you that website and phone number if you have a pen and paper handy...?

Ok the phone number to listen to is ___________ and the website is ____________. (Speak slow, clear, make sure they have the right info)

Let me give you one more phone number as well...it's my direct line... it's __________

I can't tell you how important this information is, you absolutely have to hear it.

When you're done listening, give us a quick call back and me or my partner will answer your questions. Fair enough?

Also, you're invited to come meet with us and just get some more information at our next business briefing on (day) at (time) and while you're writing, I can give you that address real quick in case you are able to pop by. Are you ready?

(Give address, describe location, cross streets, where you will be seated, what you look like, tell them to call if they have problems, remind them to be there 5 minutes early if they can however it's also better to be late then never.)

Ok great, so we hope to hear from you soon...in the meantime, make sure you get to listen to that call....I can't tell you how important it is that you listen to that you get all of the information...if that makes sense?!

Your friend and partner,
Micah Carter
cultivate a list, get email address